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  CULTURE change

"Culture eats strategy for breakfast" -Peter Drucker

Workplace culture in simple terms is how you do things. It contributes to how your employees generally 'feel' and is an organically curated combination of values; norms; visible behaviours; embedded skills; knowledge and attitudes; languages; and images of self and others. 

Over time the definition has evolved, but its importance in shaping a business is now more relevant than ever. People are at the heart of a company, they are what makes it all work, so a misalignment between your culture and strategy can have a detrimental effect on the success of your business. 

In comparison, a positive workplace culture allows for people to align and focus with their own goals, as well as the company's, and creates an environment that encourages innovation, change and success. It provides a sense of belonging, shared identity and meaning in life by sharing values, beliefs and behaviours, even influencing our daily lives through our interactions and decision making. 

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The Imagine Change Approach

In order to move beyond the frustrations and limitations of manual data collection techniques, we combine the market leading data analytics tool CultureScope™ with a uniquely focused audit lens. Creating an unbiased, "evidence based approach to company culture" (Hani Nabeel). 

Unlike existing surveys, CultureScope™ can't be gamed. Responses are gathered using an ipsative question technique together with Computer Adaptive Testing (CAT) to remove personal biases from responses. 

With this approach, we can identify, quantify and analyse both quantitive and qualitative data that is relevant to your business now, as opposed to outdated and therefore unactionable data. ​​We look at people and place, determining exactly where you are now and why, pinpointing key areas of improvement. 

Our formula has been developed and tested over multiple years with great success, bringing predictive data to life in order to transform your culture. 

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Let's delve deeper into theCultureAudit™...

theCultureAudit

the Culture Audit trademarked logo with a light pink DNA graphic beside it

Our five step process, theCultureAudit™, is rooted in audit methodology and is proven to identify the leading indicators of an engaging culture. An entirely bespoke framework that allows us to pinpoint exactly how to align culture with your values, strategy and business goals.

1

ENGAGE

Understanding where your business is now, clarifying scope and defining your success criteria. 

2

EXPLORE

Using the CultureScope™ tool to gather extensive qualitative and quantitive data about people and place. Its diagnostic methods reduce response biases and provide real time insight. 

3

ANALYSE

Here we identify patterns, inconsistencies, pinpoint cultural strengths and analyse areas where values are not being upheld. We create typical role archetypes, data centric comparisons between leadership and employees and begin to build a predictive insight towards change.

4

BUILD

With clarity of your cultural environment, we can now collaborate with leadership to agree ownership and priorities and develop clear actionable steps for you to achieve cultural change. 

5

EMBED

We provide professional coaching and mentoring for senior leaders ensuring actions are embedded prior to final closure. 

Dark pink words 'CultureScope'  with an non-anatomical brain drawing below it
  • An independent, objective, diagnostic tool that removes the variability and subjective bias to present clients with a true understanding of how people ‘show up’ and how they observe their organisation (what gets recognised/rewarded).

  • Works by distilling 30 distinct behaviours (out of 229 examined behaviour factors) within 30 dichotomous behaviours that are focused on people and place to help assert exactly where the focus is needed.

 

  • It is scalable and can be an enterprise-wide solution or specifically in support of small teams. Its insights allow you to shape targeted interventions to support cultural transformation and to measure progress.

In partnership with Willow Ethos, (Certified practitioners of the CultureScope™ tool), we can bring to bear this powerful method of gaining insight into your culture, trusted by some of the world’s largest and most successful organisations.

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